About the Editor
The Financial Times Guide To Business Development Blog is edited and written by London based Ian Cooper. Ian is an international business author of 16 books with global publishing arrangements in approximately 56 countries and 13 languages. In addition to advising over 800 businesses and organizations of all sizes for over 28 years, Ian is also a successful entrepreneur who has created and run a number of successful businesses.
With approximately 1000 professional speaking engagements, Ian has inspired thousands of businesses and individuals to improve their own performance, get better results and make things happen.
As a writer Ian has contributed to many national and regional newspapers and magazines on customer service, business and travel topics and has been a guest expert on radio and TV. He is an established travel writer specialising in luxury travel products. He writes for the Daily Mail on river cruising.
Event organisers should note that Ian is available for conferences, ‘in house’ events, marketing days or seminars and ‘after dinner’ / lunch gatherings and that he is experienced in tailoring and talking to businesses, professionals and audiences from different countries and sectors. Here are just a few of Ian’s topics:
The art of asking for what you want – Based on Ian’s successful and internationally acclaimed ‘Just Ask’ book – lively, fun, entertaining and very profitable for delegates to hear about how to make things happen.
The Common Sense Truths of Business Development – an amusing look at how business often gets the basics wrong and what they should be doing. This is based on his latest book … the Financial Times Guide To Business Development: How To Win Profitable Customers and Clients.
The art of conversation in business and life – A very important, entertaining, popular and observational topic. Everyone in business has to mix to do business!
Customer service – informative, entertaining and provocative stories about the good, bad and the ugly when it comes to customer service.
How To Be A Time Master – a thought provoking and sideways look at getting control of your time and life
Business development and entrepreneurship – peak personal performance and business development skills.
Converting enquiries into profitable business – Many businesses have used Ian’s techniques and doubled their business
Professional / legal services business development – Ian is known as ‘the guru’ when it comes to law firm business development